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Diddy takes on role of music executive in Uber Super Bowl ad

Written by on February 2, 2023

Rich Polk/NBC

Diddy will be gracing your television screens during Super Bowl LVII via an appearance in an Uber commercial.

In the clip, he takes on the very familiar role of a music executive who declines Uber’s proposition to create a jingle for the company.

“So, we’re thinking a song could really put Uber One on the map,” a company executive tells Diddy, to which his security answers, “Diddy don’t do jingles.” When the Uber representative says she just wants a “hit,” she piques Diddy’s interest, and he invites her to “meet me at the studio.”

Diddy is one of many artists appearing in commercials airing during this year’s Super Bowl. Cardi B andOffset are featured in an ad for McDonald’s, and Jack Harlow is teaming up with Missy Elliott in a commercial for Doritos.

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